
Bolha was the technological partner to PPI Worldwide for a project with Coca-Cola. ‘Minigarrafinhas da Galera’ (Squad’s Miniature Bottles) was an activation that allowed people to customize the mini tin bottles. Bolha developed the system for 10 dispensing machines that would customize the collectibles with the name of any person.
The system had a touchscreen interface, to type the name and the person’s email. It was possible to watch the laser customisation being done in real time in a screen and receive a video with the recording. The machines were on the road across Brazil and Bolha also offered training for all machine operators.
Client
Coca-Cola
Client
PPI Worldwide
Category
IoT, Experiential Marketing